Hollyhock Extract Powder

Hollyhock Extract Powder is a spray-dried botanical extract produced from the flowers of Alcea rosea L., a member of the Malvaceae family. The flower material is extracted, filtered, concentrated, and converted into a fine powder, creating a concentrated botanical ingredient distinct from directly milled hollyhock flower powder and from marshmallow root extract.

Essencefield supplies a 10:1 ratio extract and a separate standardized grade containing ≥20% total polyphenols. Both are supplied as fine purple-brown, water-dispersible powders for supplement, beverage, botanical blend, and cosmetic formulation projects.

Ingredient Profile & Common Uses

Alcea rosea L. flower is the defined botanical source of this ingredient. Althaea rosea (L.) Cav. is a recognized botanical synonym and remains relevant because the older name continues to appear in cosmetic ingredient nomenclature. Hollyhock flower extract should not be confused with marshmallow root extract from Althaea officinalis, which is a different botanical species, plant part, and commercial ingredient.

The 10:1 grade is defined by botanical input relative to the finished extract and is suited to projects sourcing a concentrated ratio extract. The ≥20% total polyphenol grade follows a different specification approach, using quantitative control of the broader polyphenol fraction. These two grades therefore represent separate commercial standardization systems rather than equivalent descriptions of the same material.

The extract contains naturally colored polyphenolic constituents and has a characteristic purple-brown appearance. Its spray-dried powder is water-dispersible rather than a purified soluble compound, making physical behavior an important consideration when the ingredient is incorporated into liquid systems or visually sensitive formulations.

Application Areas

Dietary Supplements

Suitable for capsules, tablets, sachets, and multicomponent botanical formulations requiring a defined Alcea rosea flower extract, concentrated ratio grade, or polyphenol-standardized ingredient.

Botanical Powder Blends

The fine spray-dried powder can be incorporated into dry botanical premixes and powdered nutrition systems, where particle compatibility, powder flow, and blend uniformity are relevant during scale-up.

Beverage Powder Formulations

Hollyhock extract can be evaluated in instant beverage and drink-powder systems. Wetting, sedimentation, formulation pH, and the visual contribution of naturally colored flower constituents should be assessed during development.

Cosmetic Formulations

The flower extract is relevant to botanical cosmetic concepts using the INCI identity ALTHAEA ROSEA FLOWER EXTRACT. Formulators should evaluate incorporation method, base compatibility, color, and finished-product stability.

Typical Specifications

SpecificationDetails
Product NameHollyhock Extract Powder
Botanical NameAlcea rosea L.
Botanical SynonymAlthaea rosea (L.) Cav.
Botanical FamilyMalvaceae
Plant PartFlower
Ingredient TypeBotanical Flower Extract
Product FormSpray-Dried Extract Powder
Primary Grade10:1 Extract
Standardized Grade≥20% Total Polyphenols
ProcessingWater–Ethanol Extraction · Filtration · Concentration · Spray Drying
AppearanceFine Purple-Brown Powder
OdorMild Botanical Odor
Particle Size80 Mesh
Moisture≤5.0%
Water BehaviorWater-Dispersible
Country of OriginChina
Cosmetic INCIALTHAEA ROSEA FLOWER EXTRACT
Cosmetic Ingredient CAS90045-76-4
EC Number289-940-2

Key Constituents & Extract Profile

Alcea rosea flowers contain a chemically diverse flavonoid profile that includes anthocyanins and flavonol glycosides. Characterized flower extracts contain anthocyanidin 3-O-glycosides and flavonol 3-O-glycosides, with malvidin-derived compounds contributing to the anthocyanin fraction and kaempferol derivatives forming part of the flavonol profile.

Other reported flower constituents include quercetin and myricetin glycosides together with acylated flavonoids such as tiliroside. This constituent pattern provides a useful phytochemical fingerprint for flower-derived material and helps distinguish it from root extracts and directly milled botanical powders.

Total polyphenols provide a broader standardization approach than assigning the extract to a single flavonoid. Malvidin-, kaempferol-, quercetin-, myricetin-, and tiliroside-related compounds are therefore best understood as characteristic constituents unless an individual compound is specifically included as a defined assay in the commercial specification.

Technical & Quality Considerations

Botanical authentication is particularly important because commercial terminology for hollyhock frequently overlaps with marshmallow and with extracts produced from different plant parts. Quality evaluation should establish Alcea rosea flower as the starting botanical material and distinguish the ingredient from Althaea officinalis root, hollyhock root or leaf extracts, and directly milled flower powder. Analytical review should also differentiate ratio-controlled material from the standardized extract.

The finished material is a fine purple-brown spray-dried powder with 80-mesh particle characteristics. In aqueous systems, dispersion should not be interpreted as complete molecular solubility. Botanical solids can contribute haze or sediment, while naturally occurring flower pigments may respond to formulation pH. These characteristics are especially relevant to beverages, liquid concentrates, and other products where visual uniformity is important.

For dry-product scale-up, R&D teams should evaluate powder flow, premixing, particle compatibility, and blend uniformity. Beverage development should assess wetting, dispersion, settling, pH response, and color stability under the intended processing and storage conditions. Cosmetic development should additionally examine incorporation method, base compatibility, and the extract’s effect on final product color and appearance.

Packaging & Commercial Supply

Essencefield supports product evaluation, formulation trials, commercial orders, and ongoing ingredient supply. Packaging, storage, and shipping arrangements are determined by product characteristics, order quantity, stability requirements, and destination-market needs.

Supply ItemGeneral Information
SampleAvailable upon request for formulation, testing, and supplier evaluation
Order Quantities100 g · 1 kg · 5 kg · 25 kg · 100 kg · 500 kg · Bulk
Sample Lead TimeTypically 5–7 days after sample confirmation
Production Lead TimeTypically 15–30 days after order and specification confirmation
PackagingSuitable protective inner packaging with bags, cartons, drums, or other appropriate outer packaging
StorageStore in tightly sealed, suitable protective packaging in a cool, dry environment. Protect from moisture, heat, and direct sunlight. Specific storage conditions follow the approved product specification.
DocumentationCOA · Product Specification · TDS · SDS · Applicable declarations (as applicable)

Final order quantities, lead times, packaging, documentation, and shipping arrangements are confirmed according to the selected product and commercial requirements.

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